Great design gives wings to smart businesses
Creative
Intelligent, eye catching design can make a real difference. It has the power to shift perceptions and inspire positive actions, driving meaningful change in individuals and organisations. Our creative process focuses on the issues that matter, and once the groundwork is laid, our team works passionately ensuring your campaigns, brand, and organisation achieve their maximum potential.
and small. Our creative process focuses on the issues that matter, and once the groundwork is laid, our
perceptions and inspire positive actions, driving meaningful change in individuals and organisations big
Intelligent, eye catching design can make a real difference. It has the power to shift perceptions and inspire positive actions, driving meaningful change in individuals and organisations. Our creative process focuses on the issues that matter, and once the groundwork is laid, our team works passionately ensuring your campaigns, brand, and organisation achieve their maximum potential.
team works passionately ensuring your campaigns, brand, and organisation achieve their maximum potential.
1
Discover
Collaboration is one of the most rewarding parts of what we do. Taking the time to discover our client’s challenges, aspirations, and goals enables us to identify the areas where our creative expertise can create the most significant impact. It may be a one off design project or a new brand campaign, our approach is always one of working curiously to ensure maximum impact.
2
2
Think
We don’t develop creative solutions on a whim. From getting to know clients, our studio starts to buzz with ideas on how to shape a design solution that’ll be memorable and meaningful to your audiences. Using techniques like mind mapping, sketching, or word association we’ll explore different possibilities before embarking on the creatives.
1
Discover
Collaboration is one of the most rewarding parts of what we do. Taking the time to discover our client’s challenges, aspirations, and goals enables us to identify the areas where our creative expertise can create the most significant impact. It may be a one off design project or a new brand campaign, our approach is always one of working curiously to ensure maximum impact.
2
2
Think
We don’t develop creative solutions on a whim. From getting to know clients, our studio starts to buzz with ideas on how to shape a design solution that’ll be memorable and meaningful to your audiences. Using techniques like mind mapping, sketching, or word association we’ll explore different possibilities before embarking on the creatives.
3
Create
The “aha!” moment when creativity and utility collide. Our concepts are generated with digital and traditional touchpoints in mind, creating visuals with ambition combined with beautifully brilliant narratives to ensure you’re positioned and presented memorably.
4
Deliver
Successful brands are seamless brands. We ensure all artwork is packaged to perfection, print projects delivered to the highest standard and guidelines given. And post campaign? We always create to consider your tomorrow, ensuring creatives are designed to evolve beyond rollout.
Working with Icon is always a terrific experience. As a client for over 15 years, the team deliver creative yet commercially driven campaigns with tremendous insight time and time again.
Deborah Shepherd,
Creative Director, Janome UK
3
Create
The “aha!” moment when creativity and utility collide. Our concepts are generated with digital and traditional touchpoints in mind, creating visuals with ambition combined with beautifully brilliant narratives to ensure you’re positioned and presented memorably.
4
Deliver
Successful brands are seamless brands. We ensure all artwork is packaged to perfection, print projects delivered to the highest standard and guidelines given. And post campaign? We always create to consider your tomorrow, ensuring creatives are designed to evolve beyond rollout.
“Icon’s vision and creative flair have helped make our undergraduate campaign a huge success; we have seen significant increases in prospectus distribution, up 30% on the previous year in some areas of the U.K. and a subsequent rise in open day bookings.”
Gemma Williamson,
Head of Marketing, Digital and Creative Services,
Swansea University